Red Hawk Communications
Where CVCC’s Stories Take Flight
Red Hawk Communications is Catawba Valley Community College’s in-house marketing team, dedicated to promoting, enhancing, and protecting the college’s brand and mission. Our team of professionals specializes in internal and external communications, strategic marketing, public and media relations, digital marketing, social media management, editorial content, photography, and website oversight. Through creative storytelling and strategic outreach, we connect CVCC with students, faculty, partners, and the broader community, ensuring our message reaches and inspires those we serve.
We offer graphic design for print and digital materials, creating promotional materials and campaigns that align with the CVCC brand. Project oversight ensures consistency in visual identity across all platforms.
What does this include?
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Designing rack cards, brochures, and flyers
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Creating social media graphics and digital ads
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Developing banners, posters, and signage for campus events
Strategic marketing planning is at the core of our services, offering tailored plans to reach target audiences effectively. We design email marketing campaigns and newsletters to keep the CVCC community informed.
What does this include?
-
Crafting general marketing strategies for CVCC initiatives
-
Managing email campaigns and newsletters to engage students and staff
-
Writing and distributing press releases
We handle the design and production of all print materials to showcase CVCC’s programs and events. We oversee quality control and vendor communication to guarantee all printed materials meet our high standards.
What does this include?
-
In-house printing of rack cards, booklets, posters, and flyers
-
Printing signage for doors, directional signs, and banners
-
Producing customized materials for departments and special events
We create social media strategies and engaging content to boost CVCC’s presence online. Our team manages community engagement, fostering meaningful interactions with students, faculty, and the community.
What does this include?
-
Managing CVCC’s official social media accounts (excluding sports)
-
Platforms: Facebook, Instagram, and LinkedIn
-
Creating and scheduling engaging posts, stories, and event highlights
Our photography and video production services capture key moments and tell compelling stories about CVCC. We provide expert editing and post-production services to create polished content. Event coverage through visual media allows us to highlight CVCC’s events and initiatives with dynamic storytelling.
What does this include?
- Capturing photos and videos of campus events, student life, and faculty spotlights
- Producing promotional videos for programs and initiatives
- Offering headshots and professional photography for faculty and staff
Maintaining and editing CVCC’s website to ensure content is current and accessible for all visitors. We focus on managing information, updating pages, and improving user experience (UX) for easy navigation. Our goal is to keep the site informative, relevant, and user-friendly.
What does this include?
- Maintaining and editing CVCC’s website to keep content accurate and accessible
- Updating pages, news sections, and event listings
- Ensuring compliance with ADA accessibility guidelines
Contacts
We offer graphic design for print and digital materials, creating promotional materials and campaigns that align with the CVCC brand. Project oversight ensures consistency in visual identity across all platforms.
What does this include?
-
Designing rack cards, brochures, and flyers
-
Creating social media graphics and digital ads
-
Developing banners, posters, and signage for campus events
Strategic marketing planning is at the core of our services, offering tailored plans to reach target audiences effectively. We design email marketing campaigns and newsletters to keep the CVCC community informed.
What does this include?
-
Crafting general marketing strategies for CVCC initiatives
-
Managing email campaigns and newsletters to engage students and staff
-
Writing and distributing press releases
We handle the design and production of all print materials to showcase CVCC’s programs and events. We oversee quality control and vendor communication to guarantee all printed materials meet our high standards.
What does this include?
-
In-house printing of rack cards, booklets, posters, and flyers
-
Printing signage for doors, directional signs, and banners
-
Producing customized materials for departments and special events
We create social media strategies and engaging content to boost CVCC’s presence online. Our team manages community engagement, fostering meaningful interactions with students, faculty, and the community.
What does this include?
-
Managing CVCC’s official social media accounts (excluding sports)
-
Platforms: Facebook, Instagram, and LinkedIn
-
Creating and scheduling engaging posts, stories, and event highlights
Our photography and video production services capture key moments and tell compelling stories about CVCC. We provide expert editing and post-production services to create polished content. Event coverage through visual media allows us to highlight CVCC’s events and initiatives with dynamic storytelling.
What does this mean?
- Capturing photos and videos of campus events, student life, and faculty spotlights
- Producing promotional videos for programs and initiatives
- Offering headshots and professional photography for faculty and staff
Maintaining and editing CVCC’s website to ensure content is current and accessible for all visitors. We focus on managing information, updating pages, and improving user experience (UX) for easy navigation. Our goal is to keep the site informative, relevant, and user-friendly.
What does this include?
- Maintaining and editing CVCC’s website to keep content accurate and accessible
- Updating pages, news sections, and event listings
- Ensuring compliance with ADA accessibility guidelines
Have a Project You Need Help With?
To ensure your project receives the attention it deserves, we encourage you to fill out our Marketing Request Form for any assistance you need. By submitting the form, you help our team review and prioritize your request, ensuring it’s added to our workflow. This streamlined process allows us to better support your needs so that we can provide the best possible service.
Discover The Brand
Did you Know?
CVCC has developed its own brand guide featuring colors, fonts, email signatures, and other brand assets for Red Hawk Nation. Click to view the guide and explore agreements, rules, regulations, and tips for protecting the brand.
Resources & Downloads
Show your Red Hawk pride! We have created desktop, phone, and watch wallpapers! Video call backgrounds
Video files available to CVCC departments for use in College and departmental projects include: countdown timer,….